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Low cost. There is no start-up or monthly fee with PayPal. This is a significant savings. Most merchant accounts charge a monthly fee whether or not you have any transactions.
There are no cancellation fees or minimum payments.
Low transaction fees. In addition to no monthly account fees or gateway fees, the per transaction fees for PayPal are less than you would pay for a merchant account. (At the time of this writing, PayPal fees were 2.9% of the payment amount plus $0.30 – and the average merchant account runs over 3% with a $0.30 transaction fee, not including monthly and gateway fees.)
Quick Set up. Sign up and get started in minutes. There is no extra software or hardware required.
Security. As you know PayPal is an industry leader when it comes to security, with a 65% lower fraud rate than other merchant accounts.
And lest you worry about buyer availability, one in three buyers in the US has a PayPal account.
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